Convention & Visitor Bureaus have a distinct role to play when it comes to making events more responsible.
In order to achieve the best possible outcome for responsible events, Convention & Visitor Bureaus are encouraged to:
- Cultivate a list of networked businesses and their stated triple bottom line values, or the ways their services and products align with responsible events. When shared with event stakeholders, this list provides a turnkey means to generate interest in appropriate local sponsor activations.
- Design a general sponsorship framework that events can use specifically for responsible event activations.
As a representative of CONVENTION & VISITOR BUREAUS and SPORTS COMMISSIONS, you understand that to effectively market your destination and bring in events you must have a captivating and unique story.
The Responsible Event Framework provides a roadmap to help shape conversations that lead to real results.